A new agency model, designed to benefit you
class creative
but mighty
matters most
Transparency.
Trust.
Relationships.
Having fun.
Succeeding.
(not necessarily in that order)
Our team is
your team

Cathi Pavy
Chief Creative Strategist

Avery Eddy
Designer

Lily Pavy
Studio Manager

Cathi Pavy
Principal & Chief Creative Strategist
Cathi has been a design industry leader in Lafayette for more than 20 years, serving the marketing and branding needs of local and national clients. She leads the creative strategy for all Pavy Studio projects from initial concept to development and design, ensuring standards of excellence are met at each stage. The secret to such resounding success is her commitment to operating outside of traditional industry boundaries, leading her clients toward business growth and new opportunities.
Cathi was the first recipient of the Jillian Johnson Award for Entrepreneurship in the Creative Economy in 2015. Her creative campaigns have garnered hundreds of national, regional and local awards.
She has been an active leader and volunteer in her community, dedicating a substantial amount of time to advancing the advertising, arts, charitable causes and civic engagement in the region. She has served on the boards of Habitat for Humanity, Acadiana Center for the Arts, and the Acadiana Advertising Federation. Cathi currently chairs the Arts, Business, Culture Fund, which focuses on developing an economic support structure to sustain and grow Acadiana’s creative economy. Cathi also serves as a board member for Hospice of Acadiana Foundation and an advisory board member for the Hilliard Museum in Lafayette.

Emily Potts
Managing Director
She has written four design books including Thinking in Icons with designer Felix Sockwell and LogoLounge 9 & 10 (and the upcoming 12th book) with LogoLounge founder Bill Gardner. She has collaborated with countless art directors, designers and illustrators to develop highly illustrative publishing projects.

Avery Eddy
Graphic Designer
Avery, a Lafayette native, is part of the creative team, specializing in graphic design. A recent graduate of Louisiana State University, Baton Rouge, she’s applying her creative expertise and keen eye to deliver the clever marketing and playful branding designs Pavy has become known for in the region.

Lily Pavy
Studio Manager
Lily manages the studio and Shop Pavy store, maintaining the joy and spirit of all Pavy Brands and delivering a unique customer experience. In addition to managing the inventory and showroom, Lily updates the @shoppavy social media feed on a regular basis.
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